# Sponsorship

`ai-engineering-from-scratch` is a free, MIT-licensed curriculum. 428 lessons across 20
phases. The work is built and maintained by [Rohit Ghumare](https://github.com/rohitg00).

Sponsorships fund the time it takes to ship lessons, keep the site running, and reply to the
issue queue. Cash only. Credits-in-kind, equity, or "we'll write your content" arrangements
are not accepted, see [Hard rules](#hard-rules) below.

If you or your company want to support the curriculum, this page is the rate card.

## How to sponsor

- **GitHub Sponsors:** [github.com/sponsors/rohitg00](https://github.com/sponsors/rohitg00)

GitHub Sponsors handles billing, receipts, and tax forms. 0% platform fee on personal
sponsorships, up to 6% on organization sponsorships, per [GitHub's policy](https://docs.github.com/en/sponsors/receiving-sponsorships-through-github-sponsors/about-github-sponsors-for-open-source-contributors).

For clarity: the curriculum has no token, no coin, no NFT, no wallet, and no chain
partnership. The maintainer does not endorse, promote, partner with, or accept
payment from any crypto project. The funding link above is the only channel;
anything else using this project's name is unaffiliated.

## Reach

These are real numbers, not pitch decks. Verified 2026-05-14 from the official analytics
dashboard, screenshots available on request.

| Window | Visitors | Page views | Growth |
|---|---|---|---|
| Last 7 days | 33,569 | 53,917 | +450% / +399% |
| Last 30 days | 55,593 | 90,709 | +335% / +403% |

- **GitHub stars:** 7,500+ and growing
- **Top referrers (30d):** X / Twitter (18K), Google (7.1K), GitHub (5.3K), Instagram (1.2K),
  Brave (505), LinkedIn (470)
- **Top pages:** `/` (63K views), `/index.html` (15K), `/prereqs.html` (5.5K),
  `/catalog.html` (4.9K), `/glossary.html` (2K)
- **Cross-platform amplification:** Twitter/X is the #1 acquisition channel; Gold and
  Platinum sponsors get co-amplified on the same channel via release-note threads.

A sponsor placement at this scale is in the same range as a paid slot in a 50-100K monthly
dev newsletter or a mid-tier independent dev blog.

## Tier ladder

| Tier | $/mo | Min term | What you get |
|------|------|----------|---|
| **Backer** | $25 | month-to-month | Name in [BACKERS.md](BACKERS.md), Sponsors badge on your GitHub profile |
| **Bronze** | $250 | 3 months | Text-only row in the README sponsor block, name in BACKERS.md, one launch-day tweet thanking the tier |
| **Silver** | $750 | 6 months | Small logo (max 120×40) in the README sponsor row, listed as one supported provider in API lessons where applicable, quarterly thank-you in release notes |
| **Gold** | $2,000 | 6 months | Medium logo (max 200×60) in README + dedicated row on the sponsor page of the curriculum site + one X / LinkedIn co-feature per quarter |
| **Platinum** | $5,000 | 12 months, max 1 partner | Hero logo above the fold + named in every release-notes post for the term + one dedicated integration lesson under Phase 11 or Phase 14, written by the maintainer to the same editorial standard as the rest of the curriculum |

Diamond / Title tiers ($10,000+/mo) are not offered today. Reasonable to revisit once
monthly visitors clear 250K or there is verified Fortune-500 enterprise dependency.

Pricing is calibrated against the public sponsor pages of comparable open-source
projects, the analytics above, and standard dev-blog sponsor rates at the 50-100K monthly
visitor scale (see [Pricing anchors](#pricing-anchors) below).

## Hard rules

These rules are non-negotiable. Sponsors who cannot accept them are politely declined.

1. **No lesson-body placements.** Logos appear in the README sponsor block, on the
   curriculum site's sponsor page, and in BACKERS.md only. Never inside `phases/**/docs/en.md`,
   `outputs/`, code samples, or anywhere a learner is reading the curriculum content itself.
2. **"Supported provider" does not mean "recommended."** Every API lesson shows three or
   more providers behind the same interface. Sponsors get listed alongside the others; they
   are never marked as the default, the preferred choice, or the answer to "which should I
   use."
3. **No sponsor-authored content.** The maintainer writes every lesson. Sponsors review
   integration PRs for technical accuracy only; they do not propose narratives, frame
   trade-offs, or veto comparisons.
4. **No roadmap veto.** Platinum sponsors may submit roadmap suggestions like anyone else.
   The maintainer decides what ships.
5. **30-day editorial-conflict exit.** If a sponsor pressures the maintainer to bias content,
   the sponsorship terminates within 30 days with a pro-rata refund. The logo drops on the
   next site deploy.
6. **Conflict refusal.** The curriculum declines sponsors whose product directly contradicts
   curriculum principles (closed-loop vibe-coding tools, vendor lock-in evangelism, agent
   products that ignore observability or refuse to ship with open formats). Refusal is at
   the maintainer's sole discretion.
7. **Cash only.** Credits-in-kind, equity, free hardware, "we'll do your DevRel for you,"
   and bundle deals are not accepted. They are too easy to undervalue and too hard to
   account for cleanly.

## Counter-proposals from prospective sponsors

If your company has a different ask, the right move is to read the tier ladder and the
hard rules, then propose a specific tier and term in your first email. Do not open with
"how about we trade you free credits for a hero placement" or "we'd like to write the
integration ourselves" — those are pre-declined under the hard rules above and the email
will end with a link back to this page.

## Pricing anchors

The tier amounts above are anchored against (a) public sponsor pages of comparable
open-source projects, and (b) standard sponsor-slot rates for 50-100K monthly visitor dev
publications. Verified 2026-05.

Comparable open-source rate cards:

- **Open-source baseline** — [Drupal AI Developer Assistant](https://opencollective.com/drupal-ai-initiative/projects/aidev),
  [Babel](https://opencollective.com/babel), [Parcel](https://opencollective.com/parcel),
  [Vue.js](https://opencollective.com/vuejs) all open Bronze at $100/mo with text-only
  recognition. Bronze here sits at $250 because the curriculum carries the audience traffic
  none of those repos individually carry.
- **$750 Silver** sits above Babel Silver ($500) and Drupal AI Gold ($500); below Vue
  Platinum ($2,000). Defensible at the curriculum's monthly traffic.
- **$2,000 Gold** matches Babel Base Support (billed yearly at $24K = $2K/mo) and Vue
  Platinum.
- **$5,000 Platinum** matches Vue Diamond. At 7.5K stars + 55K monthly visitors + the
  current growth slope, the dedicated lesson + hero placement is what justifies the price.
- **Diamond / Title ($10K+)** is skipped. Reasonable to revisit once monthly visitors
  clear 250K.

## What sponsorship pays for

Listed in order of how the next dollar gets spent:

1. Maintainer time on new lessons and on the issue queue.
2. Site hosting, domain, and CDN (Vercel + custom domains).
3. Diagram authoring tools, font licensing, design assets.
4. One-time research or content fees for guest lesson reviewers when a phase covers
   territory outside the maintainer's depth.
5. Contributor bounties on specific issues that have been open longer than 30 days.

## Becoming a sponsor

1. Pick a tier above.
2. Subscribe via [GitHub Sponsors](https://github.com/sponsors/rohitg00).
3. For Silver and above, email the maintainer with: your logo (SVG preferred), the URL
   you want it linked to, and the term length you've committed to.
4. The logo lands in the next site deploy, usually within 48 hours.
5. Receipts and invoices are issued by GitHub Sponsors automatically.

## Becoming an ex-sponsor

Cancellation is one click in your GitHub Sponsors dashboard. The logo drops on the next
site deploy after the current billing period ends. No clawback, no exit interview, no hard
feelings. Sponsorships fund the curriculum; they do not buy a relationship.
